Universal Ethics Design

From the NCKU website:
According to the ancient classic Chinese writing system, “仁“ (ren) literally means the close interpersonal relationship between two individuals that comes from the sincere heart. “仁” (ren) is also the core value of Confucianism, which has been deeply developed and implemented by the global Chinese communities for a long time. This character describes the loving and caring attitude towards others, the society, country and the world to accomplish elegance, excellence and harmony in daily life.
“Universal Ethics Design” (仁品設計) is developed based on “仁” (ren) and integrates product design and service systems. By combining tangible and intangible elements, “Universal Ethics Design” is expected to transform objects into ethical products which respect Nature, develop social intelligence, reorganize the social order, hold the society together, and enhance the meaning of life